See how much traffic and revenue AI assistants actually bring you
ChatGPT, Perplexity, and Claude send people to your site every day, and most analytics tools file them under “Direct.” Billionly detects AI referrers, attributes revenue through your Stripe events, and tracks what these models say about your brand. Cookieless, no PII.
What you can't see is already costing you
Your AI traffic looks like nobody sent it
ChatGPT and Perplexity often pass no referrer, or one your analytics tool doesn't recognize. Visits land in “Direct” or “(none),” mixed in with everyone who typed your URL from memory. So you can't prove the ROI of the content you optimized for AI, because the traffic it drives is invisible.
You don't know what ChatGPT says about you
Someone asks “best [your category] tool” and your brand may not come up at all, or it comes up ranked behind five competitors, described inaccurately. Right now you'd have no way to know. No visibility, no way to fix it.
Your competitors are already being cited
AI answers cite sources: review sites, comparison pages, Reddit threads, G2. If your competitor is in that list and you're not, the model recommends them, not you. It's the fastest-growing discovery channel, and you're sitting it out blind.
Three questions, one platform
How much AI traffic is worth, what AI says about you, and what to do next.
Tracking
See the traffic and the revenue
- Detects visits from ChatGPT, Perplexity, Claude, Gemini, Copilot, Meta AI, and more. Exact referrer and UTM matches, with unclear cases flagged separately, never blended in.
- Attributes revenue through your Stripe webhook (checkout and payment events) or a simple JS call. Last non-direct touch, 30-day window.
- Cookieless by design: a same-day fingerprint hash, not a tracking cookie. No personal data collected.
- We don't stop at "Direct." A behavioral pattern check, a breakdown of what your unattributed traffic actually is, and a correlation between AI citations and real traffic spikes — all shown as what they are, estimates, never mixed into confirmed numbers.
- One dashboard: AI visits, AI conversions, AI revenue, share of AI traffic. By source, by page, by day.
Tracking dashboard: AI visits, revenue, share of traffic
Preview coming soon
Monitoring
Know what AI says about your brand
- Runs your 15 to 30 brand, category, and comparison prompts against OpenAI, Perplexity, and Gemini, weekly or daily.
- Every answer gets parsed: mentioned or not, position, sentiment, which URLs got cited.
- Visibility score by platform, tracked over time. Not a one-off snapshot.
- A hard budget cap per account, so a scheduled run never turns into a surprise bill.
Monitoring dashboard: visibility score, prompt table, citations
Preview coming soon
Insights
Find out who AI cites instead of you
- Tracks crawler hits from GPTBot, ClaudeBot, PerplexityBot, OAI-SearchBot, and Google-Extended, and which pages they actually reach — including pages that get real AI-driven visits but no crawler ever crawls.
- Surfaces the domains cited in place of you: Reddit threads, G2 pages, competitor content.
- Copy-paste middleware snippets for Next.js and Cloudflare — no new dependency, nothing that can break a real request.
- Coming next: rule-based recommendations that turn each of these gaps into a specific fix, with status tracking so you can close the loop between “we did it” and “the score moved.”
Insights dashboard: crawler activity, recommendations
Preview coming soon
Set up in one line
No SDK, no config file, no redeploy every time we add a new AI platform to detect.
<script defer src="https://cdn.billionly.net/t.js" data-site="SITE_ID"></script>Add one script tag
Paste it before </body>. That's the entire integration.
We do the detection server-side
New AI referrers and Stripe events are picked up automatically, nothing to redeploy on your end.
Watch it in your dashboard
AI visits, revenue, and brand mentions, updated continuously.
Get early access
Billionly is in development. Join the waitlist and we'll email you when early access opens, with first shot at the beta.
Frequently asked questions
How is this different from Google Analytics?+
GA4 wasn't built to recognize AI referrers, so most ChatGPT and Perplexity visits get bucketed into “Direct” alongside everyone who typed your URL from memory. Billionly classifies AI sources specifically and separates confirmed matches from suspected ones, so the numbers stay honest.
How do you detect AI traffic if there's no referrer?+
Three tiers, always shown separately, never blended into one number. Confirmed: the referrer or UTM parameter exactly matches a known AI platform. Suspected: the referrer looks like one of those platforms but didn't parse cleanly (common from mobile AI apps). Pattern: no referrer at all, but a first-time visitor landed straight on a deep page — the kind of drop-in you'd expect from a direct link in an AI answer, not from someone typing your homepage from memory. We also break down what's behind your unattributed traffic, so "we don't know" isn't the end of the story.
Which AI platforms do you track?+
Tracking detects visits from ChatGPT, Perplexity, Claude, Gemini, Copilot, Meta AI, You.com, and Poe. Monitoring runs your prompts against OpenAI, Perplexity, and Gemini, with Anthropic support planned next.
Is this cookieless and GDPR-friendly?+
Yes. The visitor ID is a hash generated fresh each day, not a persistent cookie, and no personal data. There's nothing to consent-gate.
When does it launch, and what do I get on the waitlist?+
We're building Billionly in public right now, no fixed launch date yet. Joining the waitlist gets you one email when early access opens, and first shot at the beta.